An excerpt from the book Ignore Everybody:and 39 Other Keys to Creativity by Hugh MacLeod:
Every creative person is looking for "THE Big Idea." You know, the one that is going to catapult him or her out of the murky depths of obscurity and onto the highest planes of cultural rock stardom.
The one that's going to get them invited to all the right parties, metaphorical or otherwise.
So naturally you ask yourself, if and when you finally come up with The Big Idea, after years of toil, struggle, and doubt, do you know whether or not it is "The One"?
Answer: You don't.
There's no glorious swell of existential triumph. That's not what happens.
All you get is this rather quiet, kvetchy voice inside you that seems to say, "This is totally stupid. This is utterly moronic. This is a complete waste of time. I'm going to do it anyway."
I was coming home from the Akron airport last week and saw this on the horizon. In the winter, the color red always has its hand up saying "shoot me, shoot me!"